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About Us

Our Mission
Since the beginning, our mission has been to address the unmet clinical need for early lung cancer diagnostics by offering a comprehensive, cost-effective solution based on the power of Data Science. Together, we are working towards a world where lung cancer can be managed, and patients can find hope and options for their continued care.
Our Story
Body Vision Medical was founded in 2014 by CEO, Dorian Averbuch. Previously, Averbuch pioneered, developed and commercialized a novel electromagnetic navigation bronchoscopy approach at superDimension, where he learned about the broad field of interventional pulmonology and the specific challenges of early stage lung cancer.

Dorian and other Body Vision leaders saw the promise of existing electromagnetic systems, but knew this technology provided only a partial solution due to technical limitations, high utilization and maintenance costs, lack of integration with existing technologies and tools, and a long learning curve.

In response, we developed a better solution: a suite of Body Vision products and tools. The Body Vision platform’s seamless integration with a variety of existing off-the-shelf operational tools and modalities enables physicians to reach suspicious nodules in the deep periphery of the lungs accurately, reliably and in real time without the use of electromagnetic sensors.

Through ongoing collaboration with physicians, clinical specialists and engineers across many specialties, Body Vision continues to pioneer the new standard of care for early lung diagnostics. This is just the beginning.
Leadership Team
Dorian Averbuch
Dorian Averbuch
CEO
Dorian is the founder of Body Vision Medical and pioneer in the field of intra-body navigation. A medical device entrepreneur with over 18 patents that used in commercial products, he is well known for his technical excellence and ability to propose simple, durable solutions to complex problems. Dorian served as Chief Technical Leader and Vice President of R&D at superDimension in the four years preceding its acquisition by Covidien. He has been recognized for his ability to build and develop highly motivated teams across the globe, capable of delivering products on time to complete customer satisfaction. Dorian holds B.Sc. and M.Sc. degrees in Mechanical Engineering from the Technion.
Jon Ulvestad
Jon Ulvestad
VP of Sales
Jon has more than 20 years of experience in the biomedical field. His involvement with lung cancer started at superDimension, where he held the position of technically savvy Sales Manager. Jon’s expertise in intra-body navigation in general and specifically in lung cancer have formed an exceptional basis for his leadership at Body Vision as the team enters the next breakthrough in this field. Jon holds a B.Sc. degree in Environmental, Populations and Organismic Biology from the University of Colorado.
Dima Sezganov
Dima Sezganov
VP of R&D
Drawing on the combined experience of working with medical device technologies and elite IDF unit, Dima is a very resourceful Chief of Research and Development. A gifted software developer and project manager, Dima is a bold supporter of the agile project management framework, which uses flexible consolidation and partnership at all levels of product development to ensure a project is completed to meet all goals. In his spare time, Dima practices mixed martial arts (MMA) and boxing. Dima holds B.Sc. and M.Sc. degrees in Electrical Engineering from the Technion.
Dana Halperin
Dana Halperin
Product Leader
During her study and work experiences as a researcher and project manager for IDF unit 8200, Dana developed a fascination with the mysterious workings of the human body, and a deep interest in improving people’s health. From the moment she came across Body Vision, she was determined to provide her extensive knowledge of the biomedical field in the actualization of the team’s mission to revolutionize diagnosis and the early-stage treatment of lung cancer. Dana enjoys taking on exciting challenges, learning, and developing innovative solutions. She loves visiting the beach and practicing yoga in her spare time. Dana holds dual bachelor’s degrees in Biomedical Engineering and Neuroscience from the Tel Aviv University.
Lior Horonchik
Lior Horonchik
VP of Clinical Affairs and Clinical Research
With an active intellect geared toward engagement, impact and change, Lior draws strong motivation from the knowledge that her actions contribute to a greater cause. In her work with a global pharmaceutical company and today at Body Vision, Lior leads clinical studies that help deliver new medical technologies and prolong patients’ lives. With her team at Body Vision, she works toward revolutionizing diagnosis and early-stage treatment of lung cancer. Outside of work, Lior enjoys jogging and carpentry. Lior earned M.Sc and Ph.D degrees in Cell Biology and Drug Discovery from the Hebrew University in Jerusalem.
Benny Krauz
Benny Krauz
VP of Quality Assurance and Regulatory Affairs
With over 20 years of relevant industry experience, Benny is bringing on board a diverse knowledge in the medical devices field. Through his entire career he worked tirelessly in senior roles ranging from production engineering to global operations management, growing small start-ups into mature medical device companies, leading operations, engineering, regulatory, and QA activities with great dedication and focus. Benny holds a B.Sc. in Mechanical Engineering from Tel Aviv University and an MBA in executive management from Bar Ilan University.
Nicole Brough
Nicole Brough
Senior Director, Professional Education and Marketing Communications
After playing a leading role on the Global Clinical Education team at Medtronic with superDimension, Nicole has joined our crew with a conviction that Body Vision is breaking bounds fulfilling her personal and professional mission to better the lives of lung cancer patients. Her grounded knowledge as a professional educator and in sustaining effective marketing communication projects endorsed her as a valuable member of the Body Vision team. Her spark for adventure and creative solutions drives her participation in marketing innovative technologies that make early-detection and diagnosis of lung cancer a reality. Nicole holds B.S.’s in Marketing and International Studies from the Penn State University.
Michal Beker
Michal Beker
Director of Operations
Participating in the development of complex technologies such as MRI and laser systems made Michal realize the true value of teamwork. Motivated to take on challenges that many consider impossible to overcome, Michal relies on her skills as a people person and her ability to connect the dots between engineers of various specialties to reach exceptional goals. Michal holds an MBA in financing and a B.Sc. in Mechanical Engineering from Tel Aviv University.
Sharon Shrieber-Shacham
Sharon Shrieber-Shacham
Administration Manager
Serving previously as a Marketing and Administrative Assistant in the Bariatric Surgery unit of Johnson & Johnson Medical, Sharon had developed a deep interest in the minimally invasive surgeries and the medical device industry. Her knowledge and passion in this field has filled a crucial spot on the Body Vision team. Sharon is drawn to a participation in the company’s meaningful goal to positively impact lives of lung cancer patients. Her role as an Administration Manager is critical to effective functioning of the Body Vision team. Sharon has a BA in Psychology and Communication from the Haifa University.